Published on Saturday, 23 February 2013

Videocraft Captures Coldplay’s Live-Streamed Branded Show

Coldplay played for a branded entertainment event organized by 2DayFM Southern Cross Austereo at Trackdown Studios in Sydney in November 2012. SCA hired Videocraft to assist with the video requirements of the production, which included multi-camera coverage for a live web stream through the 2DayFM website plus a quick turnaround into editing for news packages. A sixty second news cut and a finished programme cut were then to be posted and available from the site very shortly after the event finished.

The performance was the second of two small shows, held on the same day. Although they coincided with the Australian part of the band’s 2012 tour, these two events were backed by Huawei to promote one of their Smartphones. An earlier show was broadcast on Seven’s Sunrise. The only way fans could obtain tickets was by entering a contest through Huawei’s social media.

The live to air component demanded traditional OB redundancies. To manage this as well as the output requirements, fast enough, an EVS-based system was built. Five streams of HD video from five Sony HDC-1500 cameras plus a programme stream was captured onto the EVS XS server, and then put out immediately via an EVS IP Director onto an on-site Avid Media Composer system. At the end of the 40-minute set, all six streams in full HD were on the storage system. Four of the streams were instantly available and the remaining two were available a few minutes later.

Working with television director Jakub Jacko at the venue, Videocraft provided all of the technical equipment and logistics for the live coverage of the performance, which was directed and managed as a broadcast event. The crew were also using Videocraft’s FlyPack based on the Panasonic AV-HS450 vision switcher, built a custom TD station using Sony OLED monitoring and provided onsite technical assistance for the entire operation. www.videocraft.com.au